AI operations for real estate agencies

Your agency's AI department.
Without the headcount.

We audit how your agency operates — listings, data, client database, campaigns, systems. We find what's missing and what you're overpaying for. Then we build the automations and bespoke tools that fix it, and stay to run them.

See how it works → See a case study

Real estate specialists  ·  Embedded  ·  No lock-in

122M+
people use ChatGPT
as a search engine daily
97%
of agency website visitors
leave without enquiring
4.4×
better conversion from
AI search vs organic
0
of your competitors
have fixed this yet

The gap

Find out exactly why your competitors are winning the searches you should own.

Every agency we audit has the same gaps. The difference is who finds them first — and fixes them.

Blind
Your paid campaigns have no feedback loop.
Broken conversion tracking means Google can't optimise your bids, can't learn what works, and can't build the remarketing audiences that bring visitors back. You're spending on acquisition with no signal and no return path.
97%
Of your visitors leave and never come back.
First-visit conversion in property runs at 1–3%. Without retargeting, the other 97% are permanently lost. No Google RLSA. No Meta retargeting. The traffic arrives, then it vanishes. Every pound you spent on them — wasted.
Unseen
AI search has a different rulebook. You're not in it.
ChatGPT, Perplexity, and Gemini answer property questions for millions of buyers every day. They cite sources based on schema, authority, and content structure — not just rankings. Most agencies are completely invisible to them.

The output

Not a score. A document.

Every audit is built bespoke for your agency. Here's what the output looks like — your real data, your real gaps, your competitors benchmarked against you.

OPERO
Visibility Audit · Confidential
Report ready
59
/ 100
Your Agency Name
5-pillar visibility score  ·  Benchmarked against 3 competitors  ·  April 2026
Strategy
15
Visibility
11
Intelligence
5
Automation
9
Infrastructure
13
🔴
Google is bidding blind.
Conversion tracking tags returning 503 errors. Dynamic parameters passing as undefined. Zero feedback signal — bids cannot optimise, remarketing audiences cannot build.
🟡
400 ads driving traffic into a dead end.
Every campaign is acquisition-only. No Google RLSA. No Meta retargeting. A visitor who doesn't enquire is gone permanently. 97% of spend is wasted on people who will never see you again.
Get your audit →

The process

Three steps. 48 hours.
Yours to keep.

Step 01
You submit your domain.
We need your website URL, your top 2–3 competitors, and the markets you operate in. That's it. No access, no integration, no setup.
Takes 2 minutes
Step 02
We run the full 5-pillar audit.
We analyse your paid campaigns, AI visibility, schema markup, content quality, and competitive position across Google, ChatGPT, Meta, and Perplexity. Manually. With real tools.
Done within 48 hours
Step 03
You receive a bespoke deck.
A tailored audit document — your score, your gaps, your competitors benchmarked, and a prioritised action plan. The kind of output a consultant would charge €2,000 for. Yours to act on immediately.
No lock-in required

What we audit

Five pillars. Every gap mapped.

Our framework covers every layer of how your agency is found, trusted, and chosen — across traditional search, AI search, and paid channels.

01 · Strategy

Audit & Roadmap

Where you are today vs where you should be. Competitive position, quick wins, and the prioritised action plan.

02 · Visibility

AEO, SEO & GEO

Are you being cited by ChatGPT, Perplexity, and Gemini? Schema, structured data, AI-crawler access, and search presence.

03 · Intelligence

Paid & Retargeting

Conversion tracking, RLSA audiences, Meta retargeting infrastructure, and the feedback loops that make spend work.

04 · Automation

Content & Feeds

AI-enriched listing descriptions, dynamic ad feeds, schema markup at scale, and automated content pipelines.

05 · Infrastructure

CRM & Data Layer

Client segmentation, lead scoring, CRM enrichment — the intelligence layer that compounds over time on top of your existing stack.

What comes next

The audit is stage one.
The system never stops learning.

For clients who want to go further, we have a four-stage engagement model. Each stage builds on the last. The loop doesn't end at Activate.

01 · AUDIT

Find what's broken.

Already delivered.
  • 5-pillar visibility diagnostic
  • Paid channel intelligence
  • Competitor benchmark
  • Prioritised action plan
Done
02 · BUILD

Fix the foundation.

Weeks 1–6.
  • Schema + structured data
  • Tracking + conversion signal
  • Paid infrastructure + feeds
  • Content architecture
Weeks 1–6
03 · ACTIVATE

Put it to work.

Month 2 onwards.
  • Retargeting campaigns live
  • AI reactivation sequences
  • Automation pipelines
  • CRM intelligence layer
Month 2+
04 · BRAIN

The system learns.

Ongoing — compounds.
  • Every interaction feeds back
  • Works on top of your stack
  • Scoring refines over time
  • The loop never ends
Ongoing ↺

Case study

One audit. Ten systems.
Zero manual processes left.

We ran a full five-pillar audit for a real estate agency. The audit found the gaps. The gaps became the build list. Here's a glimpse of what came out of it.

Where it started
A 48-hour audit across five pillars — data, content, media, distribution, and intelligence. Every gap mapped. A prioritised build plan delivered.
Data & Feed
Content & SEO
Media & Assets
Distribution
Intelligence
The Brain
Every property, client, piece of content, and result — one connected database.
Inventory, client history, articles, reels, email campaigns, and digital assets — all linked. The interaction layer tracks which content drove which lead, and which lead became which client.
The Comparison Tool
One reference number. A full market comparison. A branded client presentation in under 60 seconds.
An agent types in a listing reference. The tool finds the closest live comparables and generates a polished PDF — cover page, property cards, specs, WhatsApp CTA. Ready to send immediately.
Video & Reels
Static listing photos in. Branded vertical reels out. Ten templates, fully automated.
No video team, no editing brief, no production cost. The agency provides photos. The system generates TikTok, Instagram Reels, and YouTube Shorts — ready to post.
There are seven more systems in the full case study.
We don't publish it publicly. Leave your details and we'll send it over.

Thinking

What we're writing about.

Practical articles on AI visibility, paid channels, and what's changing for real estate agencies in 2026.

AI Visibility · 6 min read
Why Your Agency Isn't Showing Up in ChatGPT — And How to Fix It
ChatGPT is answering property questions for 122M people every day. Most agencies aren't in those answers. Here's why — and the four changes that fix it.
Read article →
Strategy · 5 min read
The 5-Pillar Visibility Framework for Estate Agencies
Most agencies audit one thing at a time. The 5-pillar framework shows you all five layers of visibility at once — and exactly where the gaps are.
Read article →
AEO & SEO · 7 min read
AI Search vs Traditional SEO: What's Different for Real Estate
They share some foundations but reward different signals and require different implementation. Estate agencies need both — here's how they interact.
Read article →

Pricing

Start with the audit.
Everything else is optional.

No lock-in, no retainer required to start. Get the audit, act on it yourself, or work with us to implement it.

Standalone
Visibility Audit
From €800
one-time
Delivered within 48 hours. No retainer required.
  • Full 5-pillar diagnostic
  • Competitor benchmark
  • Paid channel analysis
  • AI visibility check
  • Prioritised action plan
  • Yours to keep and act on
Most popular
Growth retainer
Visibility + Automation
From €1,000
/ month
Includes the audit. Ongoing implementation and optimisation.
  • Everything in the audit
  • Schema + structured data
  • Paid infrastructure & feeds
  • Retargeting campaigns
  • AI content pipelines
  • Monthly performance report
Partner retainer
All Five Pillars
€2,500
/ month
Full embedded AI partnership across every channel.
  • Everything in Growth
  • CRM intelligence layer
  • Lead scoring + segmentation
  • AI reactivation sequences
  • Infrastructure migration
  • Dedicated partner access

Request your audit

Tell us your domain.
We'll do the rest.

We'll run your full 5-pillar analysis and send you a bespoke audit within 48 hours. No tools to install, no access required.

We'll be in touch within 48 hours. No spam, no automated reports — a real human will look at your business.

✦
We're on it.

Your audit request is logged. We'll run the full 5-pillar analysis and have your findings back to you within 48 hours.